Sunday, November 27, 2011

The Social Music Experiment

About a year and a half ago, I was "working" and when there wasn't much to be done I was writing down ideas for a website that I was thinking about during the doldrums of the music industry. I didn't finish it, but I wanted to post the ideas that I had in the hope that someone would get where I'm going with the idea.

I didn't even come up with a name for it, so I just simply called it the Social Music Experiment.

Goal: To connect fans to artists and labels as never before, creating the greatest social networking site that caters to music fans. In a time where people download music for free, we need to reward the people that purchase music and promote discovery.

A point system would:
1. Reward people that buy music online either digitally or physically through SME.
2. Reward people that successfully promote unsigned artists through referrals.
3. Reward gift cards for digital music, electronic stores, band merch, and concert tickets (depending on, of course, how many points you earn).

Goal #2: To connect artists to other artists and labels in ways not previously connected before.

1. Artists would post videos of auditions either for labels or for bands if they would like to be recruited. Of course, Youtube exists, but it would make it a lot easier for labels to sort through the B.S.

2. There would also be a Band Aids portion of the site where bands post classifieds to find their missing pieces.

3. Bands can also post blogs, vlogs, performances, and whatever they see fit on their page.

The difference between the SME and other social networking sites would be the intimacy and less junk to have to go through to find your favorite bands and artists of the present and future.

Perhaps the site would grow to eventually host major music festivals...even an online exclusive festival to the website where bands of different genres play music live for all who listen.

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